Gir Organic
About Client
Brand Overview
GirOrganic was founded in 1990 with the aim of introducing an organic lifestyle to the world. Started with mere 5-6 cows, today, we have more than 450 Gir Cows at our certified organic farm spread over 500+ acres in Surat, Chotta Udaipur. All our products are made by following organic farming and manufacturing practices ensuring no harm is provided to the environment and your health.
The Challenge
- Boost overall revenue and increase sales from new and existing customers
- Reduction in CPT and hence ensuring lower CACS
- Driving the repeat business
Results
- 10% month on month increase in overall sale and average revenue increased by increased by 15%
- 8% increase in monthly orders and 6% increase in AOV from 1st month of operations
- 15% growth in terms of ROAS
- Maintained the ROI & ROAS as previous months
- BSR improved from 24 to 7 in 3 months of operations for top selling SKU
- Order to Session percentage improved by 5%
