The Brand Daddy Orange Logo PNG

Vahdham

About Client

Brand Overview

The traditional supply-chain was disrupted, technology was put to good use, and the glory of handpicked Indian teas and superfoods was put on the map, courtesy of a homegrown brand with a world bound take. No unnecessary middlemen. Straight from India’s divine gardens to your cups. And it all started with a young man’s pursuit to make his country’s native wellness wisdom accessible to the entire world, through an honest and ethical route.

Challenges

● Stagnation in new customer acquisition
● Drop in conversion rate on website
● Showcase full product offering
● Unable to scale the spends on both the advertising platforms
● Campaign structure has been inconsistent

Managed Mandate's

● Search/Shopping & Social Ads
● 360°Amazon Marketplace Management
● Amazon Review Building
● Influencer Marketing

Results

  • Successfully doubled the overall revenue by pushing gifting campaign during Diwali )
  • Increased new acquisition by 100% as compared to last 3 months(Nov)
  • Scaled ads spends by 100% on Meta & 50% on Google with minimum hit on ROAS (Nov)
  • Maintained overall conversion rate while increasing the traffic through paid